Last updated: September 2026
StoreLab AI Ltd (“StoreLab”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use and protect personal information when you visit our website at storelab.app or contact us through the website.
This policy relates to our website and website enquiries. It does not describe the processing of personal information through the StoreLab platform or mobile applications provided to our customers, which is subject to separate privacy and data protection arrangements.
1. Who we are
StoreLab AI Ltd is the data controller responsible for the personal information described in this Privacy Policy.
Our contact details are:
StoreLab AI Ltd
Unit 2, Pondtail Farm
Coolham Road
West Grinstead
Horsham
West Sussex
RH13 8LN
United Kingdom
Email: support@storelab.app
2. Information we collect
The personal information we collect depends on how you interact with our website.
Information you provide to us
If you contact us or submit an enquiry through our website, we may collect information such as:
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your name;
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email address;
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telephone number;
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company or business information;
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website address;
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ecommerce platform;
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information about how you heard about us; and
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any other information you choose to include in your message.
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You do not have to provide this information, but we may be unable to respond to or deal with your enquiry without the information we need.
Information collected when you use our website
When you visit our website, certain technical information may be processed automatically. This may include:
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IP address;
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browser and device information;
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operating system;
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pages requested;
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date and time of requests; and
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other technical information required to deliver and secure the website.
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We may also use cookies and similar technologies for analytics and advertising purposes where you have given your consent. More information is provided in the Cookies and similar technologies section below.
3. How we use your information
We use personal information only where we have a lawful basis for doing so.
We may use your information to:
Respond to enquiries and requests
We use information submitted through our website to respond to you, provide information about StoreLab and deal with questions or requests.
We do this where it is necessary for our legitimate interests in communicating with prospective and existing customers, or where necessary to take steps at your request before entering into a contract.
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Operate and secure our website
We process technical information where necessary to provide our website, maintain its security, diagnose problems and prevent misuse.
We rely on our legitimate interests in operating and protecting our website and business.
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Understand how our website is used
Where you have given your consent, we may use analytics technologies, including Google Analytics, to understand how visitors interact with our website and to help us improve its content, usability and performance.
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Measure and improve our advertising
Where you have given your consent, we may use advertising and conversion-measurement technologies provided by companies such as Google and Meta to understand the effectiveness of our advertising and marketing campaigns.
Where we rely on consent, you can withdraw your consent at any time using the cookie controls available on our website.
4. Cookies and similar technologies
Our website uses cookies and similar technologies.
Some technologies are necessary for the website to operate correctly and do not require your consent. Other technologies, such as those used for analytics, advertising and conversion measurement, will only be used where you have given your consent.
Depending on your choices, these may include:
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Google Analytics, to help us understand how our website is used;
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Google advertising and conversion measurement technologies, to measure the effectiveness of our advertising; and
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Meta advertising technologies, including the Meta Pixel, to measure advertising performance and conversions.
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You can accept, reject or manage non-essential cookies using the cookie controls provided on our website. You can also change your preferences after making your initial selection.
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Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.
5. Who we share your information with
We use third-party service providers to help us operate our website and business.
These may include providers that support:
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website hosting and website functionality;
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website forms and communications;
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content delivery and technical infrastructure;
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website analytics; and
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advertising and conversion measurement.
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Our website is built and hosted using Wix. Information you submit through forms on our website may therefore be processed using Wix's services.
Where enabled with your consent, analytics and advertising services may include services provided by Google and Meta.
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These organisations may process personal information on our behalf or, in some circumstances, for their own purposes in accordance with their respective privacy notices.
We may also disclose personal information where required by law, regulation or a valid request from a public authority, or where necessary to establish, exercise or defend legal claims.
We do not sell your personal information.
6. International transfers
Some of the service providers we use may process personal information outside the United Kingdom.
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Where personal information is transferred internationally, we take appropriate steps to ensure that it remains protected in accordance with applicable data protection law.
This may include relying on UK adequacy regulations or appropriate contractual safeguards, such as the UK International Data Transfer Agreement or the UK Addendum to the EU Standard Contractual Clauses, where applicable.
7. How long we keep your information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including where necessary to meet legal, regulatory, accounting or reporting requirements.
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Information submitted through website enquiries is generally retained for up to 24 months following our last interaction with you.
We may retain information for longer where a business relationship develops, or where this is necessary to meet legal, regulatory, accounting or other legitimate business requirements.
Technical and cookie-related information may have different retention periods depending on the technology used and your cookie preferences.
When information is no longer required, we will delete or anonymise it where appropriate.
8. Your data protection rights
Under UK data protection law, depending on the circumstances, you may have the right to:
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access the personal information we hold about you;
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correct personal information that is inaccurate or incomplete;
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request deletion of your personal information;
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restrict how we use your personal information;
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object to certain processing, including processing based on legitimate interests;
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receive or transfer certain personal information in a portable format; and
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withdraw consent where we rely on your consent to process your information.
These rights are not absolute and may not apply in every circumstance.
To exercise your rights, contact us at support@storelab.app.
We may need to ask you for information to confirm your identity before dealing with a request.
9. Complaints
If you have concerns about how we use your personal information, please contact us at support@storelab.app so that we can investigate.
You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.
Further information about your rights and making a complaint is available from the ICO.
10. Security
We use appropriate technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.
11. Third-party websites
Our website may contain links to websites operated by third parties.
We are not responsible for the privacy practices of third-party websites. If you follow a link to another website, we recommend reviewing its privacy information to understand how it handles your personal information.
12. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, the services and technologies we use, or applicable legal requirements.
When we make changes, we will update the Last updated date at the top of this policy.
13. Contact us
If you have any questions about this Privacy Policy or how we use your personal information, you can contact us at:
StoreLab AI Ltd
Unit 2, Pondtail Farm
Coolham Road
West Grinstead
Horsham
West Sussex
RH13 8LN
United Kingdom
Email: support@storelab.app
